State Tourism Officials Announce More Than $809 Million Spent by Visitors in Forsyth County

State Tourism Officials Announce More Than $809 Million Spent by Visitors in Forsyth County

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2016-08-18

Visit North Carolina announced today the results on the latest domestic tourism spending impact study and according to "The Economic Impact of Travel on North Carolina Counties," visitor spending in Forsyth County generated more than $809 million in 2015, up three percent over 2014 ranking Forsyth County's economic impact sixth out of 100 counties in the state.

The study also reports that the visitor expenditures in Forsyth County generated more than $63 million in local and state tax revenues in 2015 an increase of more than 6 percent and attributes nearly 6,600 jobs in Forsyth County to the travel and tourism industry which is an increase of three percent over last year's findings.

"Consistent growth in visitor spending and tax revenues the last six years in Forsyth County is affirmation that the tourism industry is a vital economic engine generating new dollars, contributing to our tax base and creating new jobs in our community," said Richard Geiger, president of Visit Winston-Salem.

"Visit North Carolina's study reinforces that Visit Winston-Salem's strategic marketing and sales efforts are effectively connecting with our key audiences, especially meeting and convention planners, sports tournament organizers and vacationers," said Geiger.

These county-by-county travel economic impact statistics are prepared annually by the Research Department of the U.S. Travel Association for Visit North Carolina. 

Tags: North Carolina, Tourism Economic Impact

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Quotes

"Consistent growth in visitor spending and tax revenues the last six years in Forsyth County is affirmation that the tourism industry is a vital economic engine generating new dollars, contributing to our tax base and creating new jobs in our community," said Richard Geiger, president of Visit Winston-Salem.

"Visit North Carolina's study reinforces that Visit Winston-Salem's strategic marketing and sales efforts are effectively connecting with our key audiences, especially meeting and convention planners, sports tournament organizers and vacationers," said Geiger.

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About

Winston-Salem is centrally located in North Carolina between the Blue Ridge Mountains and the Atlantic Ocean beaches. It is easily accessible by car via Interstate 40, Business Interstate 40, Interstate 77, Interstate 85 and U.S. Highway 52. Scheduled air service is available through Piedmont Triad International Airport just 20 minutes east of Winston-Salem. Accommodations range from bed and breakfasts to luxury hotel rooms. For more information on Winston-Salem, call toll free 866.728.4200; go to visitwinstonsalem.com; or stop by the Winston-Salem Visitor Center, 200 Brookstown Avenue in the historic Brookstown Mill area just south of downtown Winston-Salem.

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Contact

Marcheta Keefer
Director of Marketing & Communications
Visit Winston-Salem
336.728.4211
Marcheta@visitwinstonsalem.com

Casey Hough
Marketing & Media Manager
Visit Winston-Salem
336.728.4217
casey@visitwinstonsalem.com

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